Amazon have purchased Whole Foods in a deal worth 13 billion, which Jeff Bezos claims will revolutionize the food industry.
Most daring is his plan to edge physical vegetables out of the marketplace, which he says will be replaced by digital eVegetables sold through the Kindle Store within five years.
Consumer experts tend to agree, saying Bezos is simply capitalizing on a trend that has long been in existence.
“Despite all the attention being focused on this move by Amazon, physical vegetables have been on the decline in the United States for decades.”
They argue that with vegetables doomed anyway because so many people hate them, the shift to a digital platform may be their only salvation.
“At least this way vegetables will live on in some form.”
Though physical vegetables will continue to be sold in Whole Foods stores initially, eventually they will be converted into pickup points for physical items people really want like steaks, pasta, power tools, and electronic devices.